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About Us
Since 2017, Whips Technologies has been building a next-generation automotive marketplace based on a simple but powerful premise - traditional car search is broken. Instead of forcing users through filters and endless listings, Whips uses an AI-driven, swipe-based interface that learns behavior, preferences, and intent in real time, surfacing vehicles that actually fit the buyer. This approach not only creates a far more intuitive consumer experience, it also delivers higher-quality, intent-driven leads to dealers, improving conversion and shortening the sales cycle.
By combining real-time inventory, behavioral data, and editorial-style vehicle insights, Whips shifts from being a passive listing platform to an active decision engine.
Leadership Built to Redefine
a $1.8 Trillion Market
Whips is led by a team of proven operators, global executives, and industry pioneers across automotive, technology, media, and AI. Together, they bring the experience, relationships, and execution capability required to transform how cars are bought and sold at scale.
Founder & CEO
Joseph Symond
A serial entrepreneur with over three decades of experience, Joseph has built and scaled multiple international businesses across technology, manufacturing, and consumer markets. As the founder of Whips, he brings a rare combination of vision and execution, driving innovation while assembling the partnerships, capital, and team required to build a category-defining platform.
Chairman
Victor Muller
A globally recognized automotive entrepreneur, CEO of Spyker Cars and former CEO of Saab Automobile, Victor has spent decades building and leading iconic automotive brands. His experience in high-stakes transactions, global operations, and brand positioning provides Whips with immediate industry credibility and strategic oversight, helping guide the company toward long-term market leadership.
Advisor
Ash Anderson
Senior Counsel at Netflix specializing in AI, data, and product, Ash provides critical leadership in navigating complex legal and regulatory environments. His expertise ensures Whips operates with integrity, compliance, and trust as it scales its data-driven platform.
Advisor
Dennis Kuperus
A global media and marketing executive with an extensive background at WPP, the world's largest advertising and communications group. Dennis has built and scaled multi-agency platforms across digital, media, and commerce. His expertise in consumer engagement and brand acceleration positions Whips to scale user acquisition efficiently and build a dominant marketplace presence.
Advisor
Jeff Lanctot
Jeff is a seasoned startup executive and strategist with deep expertise in scaling consumer platforms. His experience in growth, positioning, and go-to-market execution plays a critical role in accelerating Whips’ adoption and ensuring disciplined, scalable expansion.
Advisor
Barron Meade
An established leader within the automotive retail industry, Barron brings deep dealer relationships and market insight. His involvement strengthens Whips’ credibility with dealer partners and supports the development of scalable, high-value supply-side growth.
Advisor
David Skaar
Senior Counsel at American Honda Motor Company, David brings deep expertise in automotive legal strategy, dealer relations, and corporate operations. His experience supporting one of the world’s leading automotive brands strengthens Whips’ credibility within the industry while ensuring the company is built on a solid legal and operational foundation as it scales.